Between business and technology.
I've run factories and artificial intelligence teams, and built many digital products inside companies. I know what the business needs and which technology solves it. Today I do two things: I lead product for startups, and I advise and train companies on the latest technologies.

About me
Through both education and experience, I know the technical side as well as the business side. I studied industrial engineering at UPC and RWTH Aachen, where I researched manufacturing processes. I also completed the PMD management programme at Esade. I've run production at two factories, created Grupo Alvic's online sales department, built exocad's artificial intelligence team from scratch and launched two projects of my own, AiScope and AskPancho.
I love technology. I code for fun and try new tools almost the day they come out, so I'm usually a step ahead: by the time something starts reaching companies, chances are I've already tried it.
How I work
Whether I'm building a product or applying a technology, I always start with the people who will use it: what they do every day, what they struggle with and what they need. I've led factory workers, engineers, doctors and salespeople, and in every case a change has only worked when the people using it understand it and see the point.
It has never been easier to focus on people. Technology now does in days what used to take months: a prototype gets built quickly and tested with the people who will use it, so it can be iterated on until it's perfect. The time that used to go into development is now spent listening to people and understanding them, to find solutions to their problems that match what they need.
Where I've worked
- AskPancho.aiFounder. AI for buying a home: it analyses the listing and the area, and guides you through the viewing.
- exocad (Align)Head of AI. I built a team of more than fifteen people from scratch and developed generative AI to design dental restorations.
- AiScopeCo-founder and head of product. Malaria diagnosis with a phone and a microscope, with more than 40 volunteers and partner companies around the world.
- Grupo AlvicPlant manager, then head of online sales.
- Cleantex, PotsdamProduction manager. 90 people across two shifts.
- WZL, RWTH AachenResearcher in manufacturing processes.